The Circuit vs a spreadsheet
Every placement tracker starts as a spreadsheet. The problem is never the columns — it is that nobody has time to keep the rows current.
What changes
| The Circuit | A spreadsheet | |
|---|---|---|
| Finding an appearance | Automatic — every new episode is checked. | Manual — someone remembers to search. |
| Staying current | Alerts the day a placement publishes. | Updated when there is time, often after the client asks. |
| Sourcing | Three databases, de-duplicated, with verified badges. | Whatever search result someone pasted in. |
| Sharing | A public timeline link plus CSV export. | Emailing the file around. |
| Cost of being wrong | A missed placement is caught within a day. | A missed placement is caught by the client. |
You do not have to give it up
Keep the export, lose the upkeep
Every list downloads as CSV, so it still drops straight into the report you already send.
One row per person, maintained for you
A watchlist entry is the row. The alert is the column that updates itself.
Start with the clients you have
Free covers 5 lists, 15 people each, 10 alerts and 10 exports a month.
Keep reading
Start free
No card, no trial clock — The Circuit is free while in beta.
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